These 7 designers may not be household names yet, but it’s time they earn a place on your fashion radar. From Russian silhouettes to sustainable fabrics, they’re merging traditional aesthetics with the new, and are bound to become the new go-tos for style inspiration this year.
1) Pallavi Singhee
This up-and-coming fashion designer recently launched her own brand ‘Verb’ which aims to celebrate the beauty in imperfection, a conceptual thread that runs through all her collections. Her collection at the recent Lakme fashion show week for instance was inspired by the Japanese concept “wabi sabi” which means “beauty in imperfection”, and celebrates the splendour in nature. Singhee also specializes in making wearable fashion, affordable fashion.
For more information, visit Singhee’s Facebook page.
2) Anand Kabra
Kabra’s aesthetic showcases a blend of heritage and modernism. His self-titled label offers contemporary outfits born from an ethos that values instinct, emotions, intimacy and femininity. His designs represent a play of the sensual and serene, with the help of the traditional Indian colour palette of beige, midnight blue, maroon and ivory highlighted with gold. Kabra works and resides in Hyderabad.
For more information, visit Kabra’s Facebook page.
3) Jayanti Reddy
A management student prior to pursuing her passion in the fashion industry, Jayanti Reddy from Hyderabad made her debut at the Lakme fashion week spring/summer 2016 and since then there’s been no looking back. Reddy, who is self-taught, focuses on a style that represents a woman who is traditional yet modern, a theme evident in her collection ‘Siaa’ which was about re-imagining the past through use of organic cotton, woven silks and naturally dyes prints and in colours of intense red, rust, indigo blue, mustard and beige. Currently, she is experimenting with styles while continuing to work with Indian textiles and weavers.
Browse Reddy’s designs on Facebook
4) Neha Agarwal
This young designer debuted ‘NEZ’ her Indo-western label at the Lakme Fashion Week in 2014. It’s a label for those who like to be in the spotlight as her designs are definitely eye-catching – just take a look at her ‘From Russia with Love’ collection which is a unique blend of Russian style silhouettes and designs with traditional Indian style fabrics and detailing.
Visit Agarwal’s Facebook page for more information or visit her site.
5) Sneha Arora
This NIFT alumnus from Kolkata has made a name for herself thanks to her outfits with contrasting elements and which highlight unisexual silhouettes. Arora also launched her own label ‘Coppy Cat’ with the aim of telling a story through design. Unsurprisingly, all the outfits from the line tell different tales – of summer, adventure, freedom, fun, and plenty of whimsy.
You can see more of Arora’s collection on her site and Facebook page.
6) Dhruv Kapoor
This alumnus of the Instituto Marangoni, Milano, started his line DRVV in 2013, specialising in both men and women’s ready to wear fashion. Kapoor’s style has been described as functional, utilitarian and minimal and a tendency to surprise, for instance, some of his designs are a curious combination of effortless luxury with hints of sportswear. Kapoor’s label received the ‘Vogue India Fashion Fund 2015’ and he was also declared the best emerging talent of the country. He has designed outfits for some Bollywood stars already such as Deepika Padakone, Ranveer Singh, Sonam
To browse Kapoor’s designs, visit his site and Facebook page.
7) Anuj Bhutani
In 2013, Anuj stepped into the industry by starting his own independent clothing label, ‘Reboot’ in Delhi’s Hauz Khas nieghborhood. Ever since, he has been promoting and delivering ‘comfort luxury’ for both men and women in the contemporary clothing market. His designs are made up of jute linen, khadi and cotton, hence creating ‘sustainable fashion’. ‘Reboot’ also endeavours to represent the multicultural makeup of Hauz Khas.
Visit Bhutani’s Facebook page for more.
Make sure you browse each designer’s collections – and then, make room in your closet.
Written by Shalini Srinivasan
Featured image sources: Anuj Bhutani Studios, VERB by Pallavi Singhee and Sneha Arora Label